Calling all witches, wizards, and Muggles in LA! If you’re a fan of that magical, butterscotch-y goodness known as Butterbeer, then get ready to celebrate! It’s officially Butterbeer Season, and there are some fun new ways to enjoy the iconic Harry Potter drink right here in our world.
Celebrate Butterbeer Season from March 1st to May 31st
We were sent a terrific sample box by WB filled with Goldfish crackers, Hershey’s Kisses, Keebler cookies, SkinnyPop popcorn, and a nailcare set from ORLY. So fun!
For Harry Potter fans, Butterbeer is more than just a drink—it’s a symbol of joy, comfort, warmth and togetherness.
First introduced in Harry Potter and the Prisoner of Azkaban as the trio huddled in The Three Broomsticks, Butterbeer, with its butterscotch and shortbread notes, has become a global fan favorite.
Butterbeer Season is the annual salute to the flavor, scent and look of all things Butterbeer.
From now until May 31st, Warner Bros. is teaming up with some cool companies to bring us limited-edition Butterbeer-inspired treats.
Related: Read about our Visit to the Wizarding World of Harry Potter at Universal Studios Hollywood
Keep an eye out at your local stores for these magical goodies:
Goldfish – For a limited time only starting this March, Goldfish Butterbeer Flavored Grahams will be hitting the shelves of US national retailers and available online — don’t miss your chance to try the wizarding world’s favorite drink, now in snack form!
HERSHEY’S – Cheers to the magic with HERSHEY’S Harry Potter Butterbeer KISSES! A limited-edition treat fit for any witch or wizard, complete with the cream soda and butterscotch flavors of Butterbeer. Perfect for candy dishes, fans can grab a bag to uncover limited-edition Harry Potter-themed foils. Available for a limited time at US retailers.
Keebler – The limited-time Harry Potter Butterbeer Fudges Stripes Cookies release is a celebratory take on the popular wizarding beverage, featuring a Butterbeer-flavored cookie topped with Butterbeer-flavored fudge that mimics the sweet and frothy combination of cream soda and butterscotch that witches and wizards everywhere know and love. The cookies come in four unique designs with shapes and imprints inspired by the Harry Potter films. You can shop Keebler’s Limited-Edition Harry Potter Butterbeer Fudge Stripes Cookies at US retailers nationwide.
SkinnyPop – An all-new limited-edition snack perfect for a magical movie night! This sharing-size bag of Butterbeer Flavored Kettle Popcorn is enchantingly popped with a taste of butterscotch flavor and a hint of brown butter and caramel flavors. It has the same quality ingredients you expect from SkinnyPop, and enchanting flavors inspired by the world of Harry Potter. Plus, it’s free of gluten, dairy, peanuts, and tree nuts, so it can be enjoyed by almost everybody. Don’t miss it before its gone!
ORLY – Transform your nailcare routine with a range of products from ORLY infused with the iconic Butterbeer scent. Products include ORLY x Harry Potter Butterbeer Scented Iridescent Nail Polish Topper, ORLY x Harry Potter Scented Nourishing Cuticle Oil, ORLY x Harry Potter Scented Hydrating Cuticle Froth and ORLY x Harry Potter Scented Quick Dry Nail Spray. Available at orlybeauty.com and Ulta.com beginning March 1.
So, gather your fellow witches, wizards and Muggles and get ready to savor all Butterbeer has to offer! All to Celebrate The Harry Potter Favorite.
About Butterbeer Season:
Butterbeer Season is a Warner Bros. Discovery global franchise initiative to annually celebrate the flavour, scent and look of the iconic beverage fans will recognize from the magical world of Harry Potter.
Butterbeer was first introduced in Harry Potter and the Prisoner of Azkaban and quickly became a fan favorite symbol of joy, comfort, warmth and togetherness. Fans who longed for the opportunity to enjoy the beverage have loved the varied Butterbeer offerings currently available at The Wizarding World of Harry Potter at Universal Destinations & Experiences global theme parks, Warner Bros. Studio Tours in Hollywood, Tokyo and London, Harry Potter Shops in London and New York, and many of the Harry Potter touring experiences around the world.
Now, every March through May, fans around the world will have the opportunity to celebrate Butterbeer in new and unexpected ways during Butterbeer Season. Look out for new treats, limited-edition products, events, and activations to experience the joy of Butterbeer.
About The Harry Potter Franchise:
From the moment eleven-year-old Harry Potter met Rubeus Hagrid, Keeper of Keys and Grounds at Hogwarts School of Witchcraft and Wizardry, his adventures have left an indelible mark on popular culture. Today, over 25 years later, the Harry Potter phenomenon thrives as one of the most successful and best-loved entertainment properties in history.
J.K. Rowling’s best-selling Harry Potter novels have been brought to life in an ever-evolving, interconnected universe which is loved by millions of fans worldwide. Eight blockbuster Harry Potter films and three epic Fantastic Beasts films bring the spellbinding action to life on screen, Harry Potter and the Cursed Child mesmerizes on stage, and state-of-the-art video and mobile games from Portkey Games allow players to experience the wizarding world like never before.
Fans can proudly showcase their passion through innovative consumer products, and thrill at spectacular location-based experiences – including five theme park lands at Universal Studios locations around the world.
This expanding portfolio of Warner Bros. Discovery-owned Harry Potter and Fantastic Beasts offerings includes ground-breaking touring experiences and events, each developed to celebrate special moments and locations that fans cherish, as well as the Platform 9 3?4 retail shops and iconic flagship store – Harry Potter New York.
Wizards, Witches and Muggles alike can also discover something new as they explore behind-the-scenes secrets at Warner Bros. Studio Tour London – The Making of Harry Potter and Warner Bros. Studio Tour Tokyo – The Making of Harry Potter.
With a new HBO Original TV series based on the Harry Potter books on the way, this extended world continues to provide the community with fresh and exciting ways to interact. For its global fans, and for generations to come, it invites everyone in to find the magic for themselves.
For the latest Harry Potter and Fantastic Beasts news and features, visit www.harrypotter.com
All characters and elements © & ™ Warner Bros. Entertainment Inc. Publishing Rights © JKR. (s25)
MomsLA was gifted a sample box of the Butterbeer products for this post.
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